Book a strategy call

AI that works with you, not for you.

We build your marketing system, run it with you, and it gets smarter every month.

Book a strategy callSee the three ways to work with us
Red Bull
GoPro
Festa Pizza Co.
Adventure Park Contractors
Hype Kidz Park
West Desert
Method Race Wheels
Polaris Off-Road
Rugged Radios
Simpson Racing
Nitro Circus

Three ways to work with SWEY.

Use one, or use all three. Each one makes the others better.

Build

We build the system your business runs on.

  • Websites and online stores
  • Inboxes and back offices
  • Bookings, portals and dashboards
  • A custom OS for your company
Plan my buildSee how

SWEY OS

A marketing brain that remembers everything and does the work with your team.

  • Learns your brand and voice
  • Writes strategy, emails, articles and posts
  • Turns your corrections into rules
  • Gets smarter every month
Get SWEY OSSee how

Run

We run your marketing with you, every month.

  • Fractional CMO
  • Google and Meta ads
  • Email and SMS
  • Creative
Get a free auditSee how

Build

We build the system your business runs on.

Every client gets their own operating system. Here are two of them.

Festa Pizza Co.E-commerce OS. Built for a $650 pizza oven sold online.
Adventure Park ContractorsConsultant OS. Built for a company that designs and builds adventure parks.

What changed.

Festa Pizza Co.
$166K
in revenue over 90 days, up 156%
They had
A founder doing every job, a checkout that kept failing, and partners tracked in DMs.
We built
The store, the welcome quiz, one inbox, a partner program, email flows and a command center.
Now
355 orders in 90 days and a 3.8x return on ad spend. A creator's DM becomes a signed partner without anyone touching it until the contract.
Adventure Park Contractors
24/7
clients see their build live, without a status call
They had
Leads arriving by phone, nothing tracked, and clients calling for status updates.
We built
Online booking, a lead pipeline, a client portal with e-signatures, and a daily view for the team.
Now
Live since September. Every lead is scored the moment it lands. Every client books, signs, approves and tracks their build in one portal, from the first call to opening day.

Want a system like this?

Builds start at $5,000. We map yours on a 30 minute call.

Plan my buildSee pricing

Then we plug it into SWEY OS.

Every order, message, booking and result flows into one marketing brain. It plans your marketing and makes the work.

Online store
One inbox
Partner program
Bookings
Client portal
Dashboard
SWEY OSYour marketing brain
Marketing strategy
Emails
Articles
Instagram posts
Ad ideas

SWEY OS

A marketing brain that never forgets.

SWEY OS learns your brand, your calls and what worked. Then it plans your marketing and makes the work with your team.

Your marketing lives in ten apps. None of them remember.

SWEY OS pulls what your team learns into one place, with where it came from.

Slack
KT

Kaitlin 9:14
what did we learn from the spring launch? can't find the recap

Never saved
Meta Ads
Founder video Paused 3.4x20% off static Active 1.5x
Reason lost
Google Docs
Plan_v3_FINAL_final2Last edited by Sarah, who left in August
Author gone
Instagram

@mara.k does it work with natural gas??

@tj.grills natural gas version?

214 more like this
Nobody counted
Zoom
Customer interview, 47 min
Never written up
Notion
Brand voice Never say premium Plain and warmLast edited 2024
Out of date
remembers
  • The founder video won. 3.4x.Meta, June 14
  • Customers ask about natural gas.214 comments
  • Never say premium.Brand voice
  • What the interview said.Zoom, 47 min

38 things remembered. 0 conflicts.

It compounds every month.

Every result, correction and decision connects to what it already knows. Month six starts from everything month one learned.

0
things it knows about your business
  • Your brand and voice
  • Your customers and competitors
  • Your plans and decisions
  • What worked and what did not

HoverTap a signal to read it.

New lessonFree shipping beat 20% off by 3.1x.From August ads. Linked to your rule: no discount codes.

Ask for anything. It starts from what worked.

Strategy, emails, articles and Instagram posts, written in your voice from everything your team has taught it.

Brand AgentFesta Pizza Co. · 1,284 memories
Reading what worked for Festa
Brand Agent

Done. I started from what worked: the founder video and a free gift. I left out 20% off. It lost money in August.

PlaybookFounder video winsRuleNo discount codesLesson20% off lost money
Ask the Brand Agent
Canvas

Your pieces appear here

It proposes. You decide.

SWEY OS watches your competitors and your numbers, then brings you decisions. Nothing becomes a rule until your team says yes.

Decision inboxFesta Pizza Co.3 to review
Competitor signalOoni cut prices and is pushing speed92% sure

We noticed Ooni cut prices 15% and leaned on pizza in 60 seconds in 6 new ads this week.

Meta ad library 6 ads since Monday Price $499 to $424
Recommendation

Hold $650. Answer on ease, not price: the stone turns itself.

AdoptEditDismiss
Performance signalOne hook keeps winning your adsNew

Your last 3 of 5 ads won with the stone turns itself hook.

3.1xROAS with hook
1.4xOther hooks

Generate a new ad script with that hook?

Generate scriptNot now
Draft, 15 second reel On brand

HookStop turning your pizza. The stone turns itself.

ShowStone spins, crust browns evenly in 90 seconds.

CloseFesta. Pizza night, minus the babysitting.

Offer ideaFree shipping this seasonNew

Offer free shipping on every order this season.Not free shipping. Free returns, that is our edge.

Suggested from 2 competitor checkouts.

AdoptEditDismiss
Save correctionCancel
All caught up. Three decisions saved to the playbook.
WatchingNext scan in 6 hours
Competitors Ooni Solo Stove Gozney
Your data Meta ads Shopify Reviews
Brand playbookGuides every draft Live
Serious50Playful
Calm50Bold
Rational50Emotional

Sounds likePizza night, minus the babysitting.

40%30%20%10%
Upload festa-brand.pdf
  • Ember#F45A2540%
  • Navy#21477D30%
  • Cream#F4EAD820%
  • Charcoal#2B2B3010%
Use
pizza nighthosts90 secondsturns itself
Avoid
premiumgourmetchef gradefree shipping
Rules14 rules
  1. Free returns, never free shipping.Corrected by you
  2. Hooks that winThe stone turns itself. Won 3 of 5 ads.Adopted today
  3. Answer Ooni on ease, not price. Hold $650.Adopted today
  4. Talk to hosts, not chefs.Since March
  5. Never call it premium.Since March
  6. The founder video beats product shots.Since April
  7. One offer per ad, never two.Since May

See SWEY OS with your brand in it.

We load your site and show you what it knows on the call.

Get SWEY OSSee pricing

Then we run it with you. Or your agency does.

Our team works inside SWEY OS, or the agency you already use plugs in. Either way, every campaign starts from what it knows, and every result goes back in.

SWEY OSWhat your brand knows
We run itThe SWEY team
Fractional CMOAdsEmailCreative
or
Your agency runs itPlugged into SWEY OS
Gets your playbookSends results back
Google Ads
Meta Ads
Email and SMS
Instagram and content

Every result goes back into SWEY OS

Run

Your marketing team, on call.

Ads, email, creative and a senior marketing lead. All working inside SWEY OS.

What you get

  • A 90-day marketing plan
  • Budget set across every channel
  • Direction for your team and vendors
  • A quarterly review with leadership

How it runs

Weekly call. Monthly review. New plan every 90 days.

Where it lands

Every test, note and result is saved to SWEY OS, so the next month starts smarter.

Talk to a fractional CMO

What you get

  • A full account audit and rebuild
  • Keywords and product feed managed
  • Bids and budgets tuned every week
  • Landing page fixes ranked by impact

How it runs

Changes every week. Report every month.

Where it lands

Every test, note and result is saved to SWEY OS, so the next month starts smarter.

Get a free Google Ads audit

What you get

  • Account and audience setup
  • A creative testing plan
  • New ad tests every month
  • Clear rules for scaling what wins

How it runs

New tests every week. Winners scaled. Losers cut.

Where it lands

Every test, note and result is saved to SWEY OS, so the next month starts smarter.

Get a free Meta Ads audit

What you get

  • Welcome, cart, browse, post-purchase and win-back flows
  • Weekly campaigns
  • Signup forms and list growth
  • Deliverability checks

How it runs

Flows built in month one. Campaigns every week.

Where it lands

Every test, note and result is saved to SWEY OS, so the next month starts smarter.

Get a free email audit

What you get

  • Static and video ads
  • Hooks and scripts
  • Creator-style content
  • Social posts

How it runs

Fresh creative every week, each piece tagged with what it tested.

Where it lands

Every test, note and result is saved to SWEY OS, so the next month starts smarter.

See a creative plan

Your first 30 days.

No long ramp. Work starts in week one.

Day 1

Kickoff call. Access to your accounts.

Week 1

Full audit of your ads, email and creative.

Week 2

First changes live. First tests running.

Day 30

Results review and your 90-day plan.

Start with a free audit.

We review your ads, email and creative before the call, so the first 30 minutes are useful.

Get a free auditSee pricing

Every client gets their own system.

Four businesses, four different operating systems. Open one to see everything we built.

E-commerce OSFesta Pizza Co.A rotating pizza oven, sold online to backyard hosts across the US.$166K in revenue over 90 days, up 156%Open the case studyConsultant OSAdventure Park ContractorsDesigns and builds trampoline parks, adventure parks and pickleball clubs.24/7 clients see their build live, without a status callOpen the case studyPractice OSMasters Spine InstituteA concierge spine surgery practice for cervical disc replacement.2 min for a patient to find out if they are a candidateOpen the case studyMarketing OSWichita Sports ForumWichita's largest indoor sports and adventure facility.1 system for the site, bookings, email and CRMOpen the case study

The people behind SWEY.

Chanler Godfrey

A former pro action sports athlete turned photographer, filmmaker and producer. Chanler has spent his career telling stories for brands like Red Bull, GoPro and Polaris, and building an audience of his own. At SWEY he leads strategy, creative and every client relationship.

Chanler Godfrey

Co-founder and CEO

A former pro action sports athlete turned photographer, filmmaker and producer. Chanler has spent his career telling stories for brands like Red Bull, GoPro and Polaris, and building an audience of his own. At SWEY he leads strategy, creative and every client relationship.

Scott Harward

A media buyer with agency experience and an engineer's brain. Scott runs the ads and builds the systems behind them, from each client's custom OS to SWEY OS itself. If it connects, automates or reports, Scott built it.

Scott Harward

Co-founder and CTO

A media buyer with agency experience and an engineer's brain. Scott runs the ads and builds the systems behind them, from each client's custom OS to SWEY OS itself. If it connects, automates or reports, Scott built it.

Zane Hanson

Zane leads revenue and partnerships. He connects SWEY with the brands, agencies and partners that fit, and makes sure every new relationship starts with the right introduction.

Zane Hanson

Co-founder and CRO

Zane leads revenue and partnerships. He connects SWEY with the brands, agencies and partners that fit, and makes sure every new relationship starts with the right introduction.

Pick one, or all three.

Check what you want. We will build the call around it.

Not sure yet? Book a call and we will tell you which one fits.Book a strategy call