All work
E-commerce OS
Festa Pizza Co.
A rotating pizza oven, sold online to backyard hosts across the US.
Consumer products, sold across the US
$166K
in revenue over 90 days, up 156%
They had
One founder spinning every plate. A checkout he couldn't change, apps he paid for every month, and email that was broken before we got there.
Now
$166K in 90 days, up 156%, at a 3.8x return on ad spend. One system runs the store, the creators and the numbers, and we run the marketing.
What we built.
The store
- Headless Shopify store built around the sale
- Welcome quiz pop-up that matches a story to each buyer
- Bundles, reviews, warranty registration and claims
- Rewards, referrals and group gifting
- Recipes, dough calculator and an academy
The back office
- One inbox for DMs, comments, email, chat and warranty
- Replies drafted from Festa's own facts and playbooks
- Creator and dealer partner program with scoring, contracts and payouts
- Command center for revenue, profit, ads and email
- Page and pop-up studio, Klaviyo flows, video and UGC managers